The Internet is highly measurable, but more information does not always mean more answers. Identifying and measuring what matters is key. Schism Studios is here to help you find and extract the meaningful insight to achieve your business goals. How do we do it?
While behavioral models have their place, people's real actions provide the best indication of their needs and intentions. By analyzing how usage patterns, traffic origins, sentiment indicators and other operational data points correlate with conversions, and revenue, we can optimize your digital efforts for better results.
Schism Studios is completely vendor agnostic because tools should fit your goals, instead of making your goals fit the tools. We believe the best tool is determined by a combination of features, cost, usability, vendor support and ease of maintenance; not just brand name. We will find the best mix of tools to address the business problem you want to solve, not try to sell in a solution based on an existing vendor relationship. And if you are already happy with the tools you have in place? We will make sure you are using them to the fullest to wring out every last drop of ROI.
One and done is not the way to success. A continual testing program to find what works and build on accumulated learnings is the core of an effective optimization process. We will sit down with you and design a strategic testing and optimization plan that aligns with your priorities, resources, and business goals.